Vineyard Cottage Rataj – Viktor Rataj

Logo

Country

Slovenia

Language(s)

English, Bosnian, Croatian, Montenegrin, Serbian, Slovene

Name of the Project

EuroCluster Rural Tourism

Summary of the project

Since the provider does not use the website yet, we will prepare a plan for the preparation of the website for the successful promotion and marketing of our offer. At the same time, we will make sure that the texts of new web site will best reflect all the important elements that best represent their offer, the atmosphere of wine cellars and all products that they prepare for the guests, such as: - presentation text, -photographs, - promotional film - contacts and contact form for inquiries - information on additional local offers, - links to local providers. The thematic video material will be designed for the purposes of informing and promoting the public. This will include the presentation of content, specific to our offer, namely in a creative way that enables market communication, that conveys a realistic picture of the offer, as well as other very important elements, such as our key values, such as the environment, atmosphere, emotions..." With the aim of more responsible sustainable business and with the desire to protect water, the provider will carry out cost-saving measures. A drip system will also be prepared for filling hot tubs, which guests like to use in addition to saunas. Additional saving will also be arranged in such a way that waste water from the hot tubs will be used for watering the green areas located directly next to the building. In any case, our thinking will also be directed in the direction that in a few years we will be able to use that water as sanitary water, which will significantly contribute to more responsible water consumption and environmental protection. We will prepare a special motivational letter for guests, with which we will invite them to behave responsibly towards the environment.

In the field of SOCIAL, we will connect with local providers. The local project "Open Masonry" will be running in the area, which will open the doors of wine temples to pilgrims and other visitors, where guests can easily taste the goodness of diligent winegrowers. Thus, we will encourage the stakeholders who are already included in this offer to participate in this itinerary, as they are used to joint cooperation. With this, they will better connect the suppliers in the wine region and therefore improve their offer. The second measure from this package will be the possibility of renting an e-bike at the location. They will connect with a local e-bike rental provider, who will also be able to rent them at cottage. A route proposal with stops will be prepared that will include local providers from around Trška Gora. The program and itinerary will include a visit to local sights, especially the natural and cultural heritage of Trška Gora and local hospitality providers (Mrak, Pugelj, Fink...), where guests will be able to taste traditional and recognizable local cuisine and wines.

Vineyard cottage Rataj 1: http://zidanice.si/en/zidanica-rataj-1-22/

Vineyard cottage Rataj 2: http://zidanice.si/en/zidanica-rataj-2-21/

Contact email

Website

Facebook

Target Group(s)

Agritourists, Families, Local Tourists, Cultural and Heritage Tourists, Welness and Retreat Seekers

Digital Support Area(s)

Digitalization of processes in SMEs
Digital marketing and promotion

Green and Sustainable Support Area(s)

Sustainable management practices for SMEs

Soft/Social Support Area(s)

Social-cultural skills (interaction with visitors from different cultural backgrounds)
Experience generation for visitors (development of corresponding products)
Integration with the local community

Collaboration with selected Assistance Service Providers (ASP)

Informal consortium Jurakić, Pavlin, Koščak