MAS PINEDA
Country
Spain
Language(s)
Spanish, Catalan
Name of the Project
Healthy retreats in the Pyrenees
Summary of the project
The "Healthy Retreats in the Pyrenees" program package is a holistic offering designed for both weekend stays (2 nights / 3 days) and longer stays (5 days). Focused on promoting well-being, the package features menus crafted from delicious local ingredients and organic food, ensuring a nutritious culinary experience.
The comprehensive activity program emphasizes low-impact fitness and wellness activities immersed in the natural beauty of the Pyrenees. Targeting both individual clients and groups with specific interests, the package aims to appeal to a diverse audience seeking a rejuvenating and health-focused retreat.
To effectively launch this inaugural experience package, there are key areas that require attention. Evaluation processes will be crucial to refine and enhance the package based on customer feedback. Direct marketing efforts will play a pivotal role in reaching potential clients, while collaboration with travel agencies can broaden the program's reach, especially when targeting professionals seeking wellness retreats for their clientele.
This well-rounded approach ensures that the "Healthy Retreats in the Pyrenees" program package is not only tailored to meet the needs of health-conscious individuals but also establishes a foundation for future success and growth in the wellness tourism sector.
Contact email
Website
Target Group(s)
Welness and Retreat Seekers
Digital Support Area(s)
Digital marketing and promotion
Green and Sustainable Support Area(s)
Sustainable management practices for SMEs
Gastronomy and food based on local supply chains
Soft/Social Support Area(s)
Experience generation for visitors (development of corresponding products)
Interpretation techniques for cultural, historical, natural resources
Collaboration with selected Assistance Service Providers (ASP)
Beth Cobo, Koan Consultancy
