Homestead of Nijolė and Henrikas Zubrickas

Country

Lithuania

Language(s)

Lithuanian

Name of the Project

Entertainment Necklace

Summary of the project

Introducing the innovative "Entertainment Necklace" product, the homestead owner envisions a collaborative effort with neighboring businesses in Aukštadvaris. This unique package aims to enhance visitors' experiences by showcasing the rich cultural heritage and culinary delights of the region. The "Entertainment Necklace" not only caters to tourists seeking authentic experiences but also fosters integration within the local community, creating a more cohesive and appealing tourism product for all. The comprehensive offer for visitors encompasses a full day of activities, ranging from entertainment to culinary delights and accommodation. By pooling resources and expertise with nearby businesses, this initiative aims to provide a holistic and immersive experience, encouraging longer stays and repeat visits. To support the realization of the "Entertainment Necklace," the homestead owner will receive assistance in elaborating potential partners, including tour operators, caterers, artisans, and educators. This support extends to developing an operative implementation plan, determining pricing strategies, designing the package, and executing an effective promotional campaign. Through this collaborative effort, the "Entertainment Necklace" not only diversifies the homestead's offerings but also contributes to a stronger sense of community and shared tourism objectives. By creating an all-encompassing and culturally rich experience, this product positions the region as a must-visit destination, catering to the varied interests of tourists and fostering a vibrant local tourism ecosystem.

Contact email

Website

Facebook

Instagram

Target Group(s)

Cultural and Heritage Tourists

Digital Support Area(s)

Digitalization of processes in SMEs
Digital marketing and promotion
Marketing intelligence, data analysis, marketing strategy based on data

Green and Sustainable Support Area(s)

Sustainable mobility

Soft/Social Support Area(s)

Integration with the local community

Collaboration with selected Assistance Service Providers (ASP)

Lithuanian Countryside Tourism Association